STUDENTS ARE BACK IN STADIUMS which means the Live Más Student Section of the Year is back, and better than ever. More swag. More tickets. More bowl games. More fun. The Live Más Student Section Committee is canvassing the country to find the student sections doing the most. Use the hashtag #StudentSectionSauce to compete for the crown as 2021 Live Más Student Section Of The Year.
Terms and Conditions



  1. Eligibility: The Live Mas Student Section Challenge (“Challenge”) is open to legal residents of the fifty (50) United States and the District of Columbia who are at least eighteen (18) years old or older and who are currently enrolled as part—time or full—time students at a Division I Football Bowl Subdivision (“FBS”) college or university at the time of entry. For a full list of the current FBS college or universities, please visit—football/teams. Employees of Taco Bell Corp., ESPN Enterprises, Inc., Octagon, Inc., and any of their respective parent companies, franchisees, licensees, subsidiaries, affiliates, suppliers, distributors, advertising/promotion agencies, and each of their respective parent companies and each such company’s officers, directors, employees and agents (hereafter “Released Parties”) as well as the immediate family (spouse, parents, siblings and children and their spouses) and household members of each such employee are not eligible to participate in the Challenge. The Challenge is subject to all applicable federal, state, and local laws and regulations and is void where prohibited.
  2. Sponsors: Taco Bell Corp., 1 Glen Bell Way, Irvine, CA 92618 and ESPN Enterprises, Inc., ESPN Plaza, Bristol, CT 06010. Administrator: Octagon, Inc. 290 Harbor Drive, Stamford, CT 06902.
  3. Agreement to Terms and Conditions: Participation in this Challenge constitutes entrant’s full and unconditional agreement to these Terms and Conditions and Sponsors’ and Administrator’s decisions, which are final and binding in all matters related to this Challenge.
  4. Timing: The Challenge submission period begins on September 10, 2021 at 12:00 a.m. Eastern Time (“ET”) and ends on December 4, 2021 at 11:59:59 p.m. ET (the “Submission Period”). Sponsor’s computer is the official time—keeping device for the Challenge. On a weekly basis (hereafter “Weekly Entry Period”) throughout the Submission Period, Sponsors will judge each of the Submissions. Each Weekly Entry Period will begin on a Saturday at 12:00 am ET and conclude on the following Friday at 11:59 pm ET, with the exception of the last Weekly Entry Period which will end on December 4, 2021 at 11:59 pm ET.
  5. How to Enter the Challenge: Entrant must follow @ESPN or @ESPNcfb on Instagram or Twitter or @ESPN on TikTok. During the Submission Period, upload one (1) photo or one (1) video thirty seconds (:30) or less to either your Instagram, Twitter or TikTok account that displays your school spirit and represents the FBS college football team where you are enrolled, including the hashtag #StudentSectionSauce (collectively referred to as your “Submission”). In addition to your Submission, you may also add a distinguishable or recognizable hashtag for your school. The hashtag for your school is optional, will not be judged and is not required for Entry. In order for your Submission to be eligible and entered into the Student Challenge, your Submission must include the photo or video and the hashtag #StudentSectionSauce and your Twitter Instagram or TikTok account (as applicable) must be public and thus viewable by the Sponsors and their agents. All terms and conditions of Twitter, Instagram and TikTok apply. By uploading your Submission, you agree that your Submission conforms to the Submission Guidelines and Content Restrictions as defined below (collectively, the “Guidelines and Restrictions”) and that Sponsors, in their sole discretion, may disqualify you from the Challenge if it believes that your Submission fails to conform to the Guidelines and Restrictions. Standard text messaging and/or data rates apply to entrants who submit or participate via a wireless mobile device. Wireless service providers (“Provider”) may charge for airtime for each message sent and received. Call Provider for pricing and service plan before mobile device participation. To participate without using your mobile device, entrant may deactivate their mobile phone from their Instagram, Twitter and/or TikTok account and enter via a computer or tablet.

    If you do not have an Instagram account, you may sign—up for free by visiting and following the enrollment instructions. By uploading your Submission on Instagram, you are acknowledging and agreeing that Sponsors have the right to pull your Submission through the Instagram API or otherwise use your Submission as set forth in these Terms & Conditions. If you do not have a Twitter account you may sign—up for free by visiting and following the enrollment instructions. By uploading your Submission on Twitter, you are acknowledging and agreeing that Sponsors have the right to pull your Submission through the Twitter API or otherwise use your Submission as set forth in these Terms & Conditions. If you do not have a TikTok account you may sign—up for free by visiting and following the enrollment instructions. By uploading your Submission on TikTok, you are acknowledging and agreeing that Sponsor have the right to pull your Submission through the TikTok API or otherwise use your Submission as set forth in these Terms & Conditions.

    Submission Guidelines:

    • Entrant must follow @ESPN or @ESPNcfb;
    • The Submission must be in a format acceptable and understandable on the applicable social channel;
    • The Submission must contain the hashtag #StudentSectionSauce;
    • Any text in the Submission must be in English; and
    • Twitter, Instagram or TikTok account (as applicable) must be public.

    Content Restrictions:

    • The Submission must not contain material that violates or infringes another’s rights, including but not limited to privacy, publicity or intellectual property rights, or that constitutes copyright infringement;
    • The Submission must not disparage Sponsors, Administrator or any other person or party affiliated with the Challenge;
    • The Submission must not contain unauthorized use of brand names or trademarks of third parties other than the names and logos of the entrant’s college or university;
    • Cannot use the name, likeness, or persona or any person without permission;
    • The Submission must not contain images or artwork not created by entrant;
    • The Submission must not contain material that is inappropriate, indecent, obscene, hateful, tortious, defamatory, slanderous or libelous;
    • The Submission must not contain material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation or age; and
    • The Submission must not contain material that is unlawful, in violation of or contrary to the laws or regulations in any state where Submission is created.
    • If submitting a video, the Submission must be thirty seconds (:30) or less.

    Submissions generated by script, macro or other automated means are void. Entrant must have permission from all individuals that appear or are named in the Submission (if any) to use their name and likeness in the Submission and to grant the rights set forth herein. If requested, entrant must be able to provide such permissions in a form acceptable to Sponsors. Released Parties are not responsible for lost, late, stolen, damaged, incomplete, invalid, un—intelligible, garbled, delayed or misdirected Submissions; all of which will be void.

    In the event of a dispute as to any Submission, the authorized account holder of the email address associated with the Instagram, Twitter or TicTok account used to enter will be deemed to be the entrant and must comply with these Official Rules. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address. Each entrant may be required to show proof of being an authorized account holder.

    Rights Granted: Uploading a Submission constitutes entrant’s consent to give Sponsors their parent, subsidiary and affiliated entities, and each of their respective licensees, distributors, agents, representatives and other authorized users including, without limitation, advertisers/sponsors directly associated with the Challenge (collectively, the “Licensed Entities”) a royalty—free, sublicensable, transferable, irrevocable, perpetual, non—exclusive license to use, reproduce, modify, publish, create derivative works from, and display such submissions in whole or in part, on a worldwide basis, and to incorporate it into other works, in any form, media or technology now known or later developed, including for promotional or marketing purposes. If requested, entrant will sign any documentation that may be required for Sponsors or their designees to make use of the non—exclusive rights entrant is granting to use the Submission. Entrant acknowledges that the Submission may be edited and/or added to for any reason and in any manner which the Licensed Entities may, in their sole discretion, determine and may, to the extent decided by the Licensed Entities in their sole discretion, have other elements added to the Submission, and that the Licensed Entities may use and modify the Submission or any portion or element of it and combine it with other materials. Any use of a Submission in any media during the Challenge Period is at Sponsors’ discretion and does not give entrant any advantage in winning the Challenge.

  6. “Live Mas Student Section of the Week” Determination: At the conclusion of each Weekly Entry Period, a panel of judges determined by Sponsors in their sole discretion (the “Judges”) will review and score all eligible Submissions received based on the following criteria (“Judging Criteria”):
    Creativity/Originality (40%);
    Quality of Submission (20%); and
    How well it displays your school spirit and represents your college football team (40%)

    The overall score of all Submissions from each school, along with the school spirit displayed by each school’s student section at that week’s game (in the opinion of the Judges) will determine who will be named the “Live Mas Student Section of the Week.” The winning student section will be announced on Instagram, Twitter, TikTok and the Live Mas Student Section website. The winning student section may also be announced/featured in a graphic in an ESPN linear broadcast.

  7. Release: Entrants agree to release and hold harmless the Released Parties from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Challenge. Without limiting the generality of these Terms and Conditions, each entrant shall irrevocably grant, transfer, convey and assign to Sponsors the entirety of the rights in and to the Submission and all renewals and extensions of copyright, and the right to secure copyright registrations thereto in perpetuity including, without limitation, the rights to use the Submission for any and all purposes in any and all media whether now known or hereafter developed, on a worldwide basis, in perpetuity. Each entrant accepts and acknowledges that Sponsors shall not be obligated to use the Submission and that Sponsors in their sole discretion shall have the right to refrain from using the Submission. Sponsors shall not incur any liability whatsoever to the extent Sponsors choose to refrain from any exploitation of its rights hereunder. Each entrant will indemnify Sponsors, Released Parties, Twitter, Instagram and any licensee of Sponsors against all claims, damages, liabilities, and expenses (including reasonable counsel fees and legal expenses) arising out of any breach of these terms.
  8. General Conditions: If this challenge cannot be administered as planned for any reason beyond the Sponsors’ control (e.g., COVID—19 or other epidemics, Acts of God, war or terrorism, civil unrest, strikes, supply shortages, natural disasters, weather, fraud, tampering, or any other similar act, event, cancelation of the FBS season or occurrence beyond the reasonable control of the Sponsor), the Sponsor reserves the right at its sole discretion to cancel, terminate, modify or suspend the Challenge. Furthermore, Sponsors reserve the right to cancel, suspend and/or modify the Challenge, or any part of it, if any fraud, technical failures, human error or any other factor impairs the integrity or proper functioning of the Challenge, as determined by Sponsors in their sole discretion. If terminated, Sponsors may, in their sole discretion, determine the winning student section from among all non—suspect, eligible Submissions received up to time of such action using the judging procedure outlined above. Sponsors, in their sole discretion, reserve the right to disqualify any individual it finds to be tampering with the Submission process or the operation of the Challenge or to be acting in violation of the Terms and Conditions of this or any other promotion or in an unsportsmanlike or disruptive manner and void all associated Submissions. Any attempt by any person to deliberately undermine the legitimate operation of the Challenge may be a violation of criminal and civil law, and, should such an attempt be made, Sponsors reserve the right to seek damages and other remedies (including attorneys’ fees) from any such person to the fullest extent permitted by law. Sponsors’ failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.
  9. Limitations of Liability: Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by entrant, printing, typographical or other errors or by any of the equipment or programming associated with or utilized in the Challenge; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the Submission process or the Challenge; (4) printing, typographical, technical, computer, network or human error which may occur in the administration of the Challenge, the uploading, processing or judging of Submissions; (5) late, lost, undeliverable, damaged or stolen Submissions and/or hashtags; or (6) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Challenge. Released Parties are not responsible for misdirected or undeliverable Submissions or for any technical problems, malfunctions of computer systems, servers, providers, hardware/software, lost or unavailable network connections or failed, incomplete, garbled or delayed computer transmission or any combination thereof. Released Parties are not responsible for any unauthorized third—party use of any Submission.
  10. Disputes: Except where prohibited, each entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Challenge shall be resolved individually, without resort to any form of class action, and exclusively by state or federal courts situated in New York county, New York state, i.e., Manhattan; (2) any and all claims, judgments and awards shall be limited to actual out—of—pocket costs incurred, but in no event attorneys’ fees; and (3) no punitive, incidental, special, consequential or other damages, including without limitation lost profits may be awarded (collectively, “Special Damages”), and (4) entrant hereby waives all rights to claim Special Damages and all rights to have such damages multiplied or increased. New York law, without reference to New York’s choice of law rules, governs the Challenge and all aspects related thereto, the participants expressly waiving any other forum that they may be entitled to in light of their current or future domiciles.
  11. Entrant’s Personal Information: Information collected from entrant is subject to both Sponsors’ Privacy Policies available at—notices/privacy—policy and Except where prohibited, participation in the Challenge constitutes entrant’s consent to the Sponsors use of his/her name, likeness, voice, opinions, biographical information, and state of residence for promotional purposes in any and all media, in any manner, now or hereafter known throughout the world in perpetuity without further consideration or any payment.

This Challenge is in no way sponsored, endorsed or administered by, or associated with, Twitter, Instagram or TikTok.

The Challenge and all accompanying materials are copyrighted © 2021 ESPN Enterprises, Inc. and © 2021 Taco Bell IP Holder, LLC



Throughout the regular season, our Committee will choose one student section that stood out and crown them Student Section of the Week.

  • WEEK 1
  • WEEK 2


University of Central Florida

Rain or shine is never certain in Florida but the one thing that is unquestionable is the UCF student section. A three-hour weather delay this past Thursday did not halt the UCF student section from being loud and rowdy, making the “The Bounce House” bounce for all four quarters. With unmatched energy, the UCF student section showed up, giving the Knights endurance to come back after a first half deficit to secure a victory.


University of Arkansas

Razorback Stadium was absolutely rocking this weekend and at the center of it all was The Trough, the Arkansas Razorbacks student section. The Trough faithful showed up in droves to help support their team defeat Texas in a wild upset, screaming “Woo Pig” throughout the night and storming the field after the final whistle. The thrilling energy from the student section had the city of Fayetteville celebrating all night, earning them Live Más Student Section of the Week.


Each week, we will release a list of college football student sections to keep an eye on. We explain why they have a chance to be the Live Más Student Section of the Week.


The Louisville student section is arguably the most fearsome in the ACC —— loud, consistent and tough as nails on opposing teams. You know to ONLY throw your “L” up using your right hand.


With a program as rich in history and tradition as The University of Oklahoma, it should come as no surprise that game days in Norman are one—of—a—kind. The student section is loud, proud, passionate and love their football. When you hear the OU chant before kickoff, raise a single finger in the air and join the students in saying “there’s only one Oklahoma.”


The student section at Indiana is called the Crimson Guard and the group supports all Indiana athletics, not just football. The students have had a good amount to cheer about now with the team trending in the right direction.

Miami (FL)

As one of the most intense student sections in the ACC, the University of Miami student section is known to turn Sun Life Stadium into a raucous affair. Their traditions are loud, chanting it’s all about the “U” and “We Got Some Canes Over Here,” and visual as the studentsSection has its own smoke machine. Having the student section sit right next to the visitors bench gives Miami a home field advantage.

Notre Dame

Rain, snow or shine, the Notre Dame student section is always on its feet, standing until the final whistle. They never tire of standing or doing as many push—ups as points scored by the Fighting Irish during the game. The students have a 29—year tradition affectionately called The Shirt, where they coordinate student section shirts for each game giving a visually appealing view of their section.


When “The Swamp” is rocking and fans are doing the chomp, the sound emanating from the student section can be deafening. Adding to the intimidation factor is the fact that some sections are located only a handful of yards away from the opposing team’s bench, leaving nowhere to hide...


The Hill is already packed with students when the team arrives via bus. Under the jumbotron, 105 players gather for the sprint down the hill, through the crowd and onto the field. It’s as electric a moment as there is in college football, with the students pushing the energy to another level cheering the players on as they make the sprint through the crowd. Once the game starts, the hill is a general admission free—for—all of some of the most passionate students in the nation.

Wake Forest

The “Screamin’ Demons” include more than 2,200 students in an undergraduate population of only 4,775. Nationally—recognized for their enthusiastic behavior and tie—dye regalia, the Screamin’ Demons provides the opportunity for every student to become part of the game.


The energy inside the famed Liberty Bowl begins in the Memphis student section. The Blue Crew is made up of the most passionate student fans and includes a Spirit Team to act as the face of the Blue Crew on and off campus and a Game—Day Experience Team responsible for setting up the student tailgate and coordinating giveaways and theme games. Tailgating on Tiger Lane with thousands of blue—clad Memphis students is a must.


With so many passionate students, the University of Georgia actually has three separate student sections within 92,000—seat Sanford Stadium. Tradition abounds, from the solo trumpeter calling the student section to attention to start the game to the front—row Paint Line continuing a 20—year tradition. Try not to fall into a trance as the student section “Lights Up Sanford” with cell phone flashlights before the 4th quarter begins, a tradition begun at The University of Georgia.

Penn State

“Whiteouts” at Penn State really are something special. But before that, you’re wading through tent—packed Nittanyville with your ears rupturing from thunderous chants of “We Are”. As you enter the stadium, your eyes settle in on the giant, student—made “S” that makes its way into the end zone every week.

Ole Miss

Hotty Toddy! Ole Miss has never lost a tailgate. The Grove is arguably the best pregame party in college football and Vaught—Hemingway Stadium is an absolute zoo when kickoff comes. Get there early though, because there’s nothing quite like “Locking the Vaught” when Led Zeppelin blares over the loudspeaker and fans lock arms and sway as their team runs onto the field. Remember four years ago when Ole Miss pulled off the upset against Alabama? Students stormed the field and carried the goalpost out of the stadium.


Recently, BYU took their student section to the next level by creating the “ROC” (“Roar of Cougars”) and amping up the enthusiasm around game days in Provo. Students start the game arm—in—arm getting hyped before the national anthem. They keep up the noise and energy throughout the game as they clap to mascot Cosmo’s progressively quickening drum beat in the fourth quarter. After home wins, the Victory Bell rings loudly for all across campus to hear.



Rece Davis



In the world of college football, there is no more qualified voice to act as Chairman of this prestigious Committee than William Laurece “Rece” Davis. As a voice on ESPN since 1995 and the lead of ESPN College GameDay Built by The Home Depot since 2015, Rece has pretty much been everywhere and seen everything. While his knowledge of college sports and unbiased perspective have earned him the trust of college football fans across the land, his heart lies in Tuscaloosa with the Alabama Crimson Tide.

Molly McGrath



Since joining ESPN in 2016, Molly is a rising star in the world of college football, acting as the sideline reporter for ESPN’s Friday night games and as the host of numerous college football studio shows. Her experiences as a cheerleader at Boston College, where she received the Athletic Director’s Award for Academic Excellence, bring a unique and indispensable perspective to the Committee. From The Heights to the sidelines, Molly McGrath has seen the future of America getting rowdy on game day.

Marty Smith



He’s been to Rome with Jim Harbaugh. He’s put his feet up in Nick Saban’s office. He’s thrown post patterns on the South Lawn of the White House with the Clemson Tigers. As one of ESPN’s most popular and recognized reporters, Marty Smith brings a passion for college football, an enthusiasm for its fans and more energy than this Committee can probably handle. Since visiting Lane Stadium as a five-year-old with his dad, Marty has bled the orange and maroon of the Virginia Tech Hokies. Gobble Gobble.

Tom Luginbill



Tom’s done everything you can do on a football field - Juco National Champion, ACC Rookie of the Year, QB Coach, Offensive Coordinator, Head Coach, NFL Personnel Evaluator. Now, as ESPN’s National Recruiting Director and on-air analyst, he will use his extensive background in football and talent evaluation to scout student sections across the nation.




Gary Striewski currently serves as commentator for ESPN’s digital and social content, most notably as host for SportsCenter on Snapchat, an extension of ESPN’s flagship franchise and the first-ever daily sports show on the platform when it launched in 2017. Additionally, Striewski occasionally serves as anchor for SportsCenter, ESPN’s signature news and information program.




Omar Raja serves as commentator for ESPN’s digital and social content. In addition to being the leading voice behind ESPN’s SportsCenter Instagram account, Raja’s role includes multi-platform talent appearances across shows like Hoop Streams, The College Football Playoff Show, and SportsCenter. He is also responsible for strategic social programming across ESPN’s social platforms, bringing industry-leading expertise in user-generated content strategy and social community building to expand ESPN’s reach to the next generation of sports fans.

Our Student Section Committee will use the following four criteria to determine which school deserves to win the Live Más Student Section of the Week.